Tony Romo To CBS Has Dominated Sports Media Coverage
Last week, after an offseason of speculation where 36-year-old Tony Romo was linked to joining both the Broncos and Texans, the Cowboys star quarterback retired from football to join Jim Nantz on the number one CBS NFL broadcasting team.
Thus far, this move could not have worked out better for CBS Sports chairman Sean McManus and the network. Considering we are coming off the Final Four, Masters and start of the MLB season, Romo’s career move has remained the biggest story in sports, with many of the major sports networks talking about the pros and cons of Romo ascending to the lead analyst role.
Many pundits like the move, while others have stated that Romo does not deserve the coveted broadcasting spot, due to a lack of experience. Some even think the four-time Pro Bowler lacks the championship cred to hold this position.
As part of the Dallas/Fort Worth Metroplex’s ongoing tribute to Romo’s 13-season career, Dallas Mavericks owner Mark Cuban honored the QB on Tuesday night, by having him dress in team gear, be introduced and participate in warms ups.
Cuban even wanted to insert Romo into the game, but NBA rules would not allow such a move.
All in all, CBS Sports hit an early grand slam on this hire, when factoring in the vast level of exposure and coverage throughout the sports world. The network’s game ratings may even improve for many of their telecasts this upcoming season, as a result.
Now, the next question to answer will involve how good of a broadcaster Romo will be. Stay tuned.